Between 1977 and 1981, six of Presley's posthumously released singles were top-ten country hits.
Graceland was opened to the public in 1982. Attracting over half a million visitors annually, it became the second most-visited home in the United States, after the White House. It was declared a National Historic Landmark in 2006.
Presley has been inducted into five music halls of fame: the Rock and Roll Hall of Fame (1986), the Country Music Hall of Fame (1998), the Gospel Music Hall of Fame (2001), the Rockabilly Hall of Fame (2007), and the Memphis Music Hall of Fame (2012). In 1984, he received the W. C. Handy Award from the Blues Foundation and the Academy of Country Music's first Golden Hat Award. In 1987, he received the American Music Awards' Award of Merit.
A Junkie XL remix of Presley's "A Little Less Conversation" (credited as "Elvis Vs JXL") was used in a Nike advertising campaign during the 2002 FIFA World Cup. It topped the charts in over 20 countries and was included in a compilation of Presley's number-one hits, ELV1S, which was also an international success. The album returned Presley to the Billboard summit for the first time in almost three decades.
In 2003, a remix of "Rubberneckin'", a 1969 recording of Presley's, topped the U.S. sales chart, as did a 50th-anniversary re-release of "That's All Right" the following year. The latter was an outright hit in Britain, debuting at number three on the pop chart; it also made the top ten in Canada. In 2005, another three reissued singles, "Jailhouse Rock", "One Night"/"I Got Stung", and "It's Now or Never", went to number one in the United Kingdom. They were part of a campaign that saw the re-release of all 18 of Presley's previous chart-topping UK singles. The first, "All Shook Up", came with a collectors' box that made it ineligible to chart again; each of the other 17 reissues hit the British top five.
In 2005, Forbes named Presley the top-earning deceased celebrity for the fifth straight year, with a gross income of $45 million. He was placed second in 2006, returned to the top spot the next two years, and ranked fourth in 2009. The following year, he was ranked second, with his highest annual income ever—$60 million—spurred by the celebration of his 75th birthday and the launch of Cirque du Soleil's Viva Elvis show in Las Vegas. In November 2010, Viva Elvis: The Album was released, setting his voice to newly recorded instrumental tracks. As of mid-2011, there were an estimated 15,000 licensed Presley products, and he was again the second-highest-earning deceased celebrity. Six years later, he ranked fourth with earnings of $35 million, up $8 million from 2016 due in part to the opening of a new entertainment complex, Elvis Presley's Memphis, and hotel, The Guest House at Graceland.
For much of his adult life, Presley, with his rise from poverty to riches and massive fame, had seemed to epitomize the American Dream. In his final years and even more so after his death, and the revelations about its circumstances, he became a symbol of excess and gluttony. Increasing attention, for instance, was paid to his appetite for the rich, heavy Southern cooking of his upbringing, foods such as chicken-fried steak and biscuits and gravy. In particular, his love of calorie-laden fried peanut butter, banana, and (sometimes) bacon sandwiches, now known as "Elvis sandwiches", came to stand for this aspect of his persona. But the Elvis sandwich represents more than just unhealthy overindulgence—as media and culture scholar Robert Thompson describes, the unsophisticated treat also signifies Presley's enduring all-American appeal: "He wasn't only the king, he was one of us."
Since 1977, there have been numerous alleged sightings of Presley. A long-standing conspiracy theory among some fans is that he faked his death. Adherents cite alleged discrepancies in the death certificate, reports of a wax dummy in his original coffin, and accounts of Presley planning a diversion so he could retire in peace. An unusually large number of fans have domestic shrines devoted to Presley and journey to sites with which he is connected, however faintly. Every August 16, the anniversary of his death, thousands of people gather outside Graceland and celebrate his memory with a candlelight ritual. "With Elvis, it is not just his music that has survived death" "He himself has been raised, like a medieval saint, to a figure of cultic status. It is as if he has been canonized by acclamation."